Sunday, December 12, 2010

2011 BMW 1 Series Coupe First Looks

Apparently there is a lot of hype aroudn this car. At least from peopel that follow this sort of thing that think they had some amazing discoveries earlier this year when a disguised 1 Series was spotted testing at the Nürburgring, Germany and scoop photos started circulating on the internet. People thought they were super sleuths.

Now Amsterdam Senior European Editor for Auto Channel, Henny Hemmes has a chance to take a personal look at the 1 Series.

It is the first time that BMW M GmbH comes up with an M-variant in the compact 2-door segment. The 1 Series M Coupe is based on the 135i-model and brings racing oriented performance in a car that has been developed for daily driving and everything else besides treatment for acne. It was BMW’s goal to reach younger customers, interested in driving an M car that is affordable. Many people will soon call this model an M1, but that is not the intention of its creators. That name will be reserved for the only mid-engine BMW, the one that was built between 1979 and 1981. And, who knows, for a future real M-version of the 1-Series Coupe. more

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