Friday, January 25, 2008

Used Car Buying Myths and Tips

Buying a used car is sometimes a big chore. Unless you are familiar with what to look for when you go out and begin your search there is probably some pang of fear in that you will get ripped off, or pluck a lemon from the lot. Nothing like something simple such as picking out your bathroom lights, buying a used car is often frustrating, or just plain irritating.

Early Birds to NADA Expo Get Used Car Sales Insight at Friday, February 8 Seminar, 1:30 p.m. at San Francisco Hilton.

One of the myths that was released early is that Car buyers always know what they want to buy before they start looking for a new or used car.

In fact, 37% of used-car buyers originally planned to purchase a new car but were persuaded during their search process to purchase a used vehicle, according to Northwood University Automotive Marketing Chair Joe Lescota. And according to AutoTrader.com data, 64% of AutoTrader.com customers search "All" vehicles vs. selecting "New" or "Used" only, meaning a majority of buyers are open to either a new or used car if the car fits their other search criteria. more

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